When we speak of marketing in Social Media Networks we are talking about the use of the main social networks as tools for the promotion and dissemination of products and services. Obviously, in corporate terms, there are other applications for social networks, such as the creation of a channel of relationship with customers, but in the case of marketing in social networks, the main objective is the promotion and maintaining direct communication with the ideal customer.
The marketing in social networks is a tool extremely segmented. Social networks gives us the possibility of having a close relationship with existing and future clients, by sharing experiences and opinions.
Social Media in the last few years has grown, especially in the use of social networks as a marketing Online tool.
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